Tuesday, February 17, 2009

The Ever famous Starbucks...

Today, all around the world, we can see uncountable coffee houses around, but few have really made it to the top with satisfying, good roasted coffee. We have a few well known coffee houses that we see daily, Coffee Bean, Gloria Jean's Coffee, and many more. Of all of these famous coffee houses, only one, stands tall and firm among them, Starbucks...with their comfortable atmosphere and staff, and of course their cozy plush seats that causes consumers to want to stay there with their coffee a little longer, and finally...their ever famous coffees which makes people come back and back again for more...


The reason i chose starbucks is because of so many companies, i can really see starbucks rise to stardom in a really effective way, from their ideas to their marketing plan and strategy, i get very inspired by them. This is why i chose Starbucks as my product. Thank You...

Tuesday, February 10, 2009

Hi there, I'm Christy Wong Wan Jun and I'm a student from Multimedia University. I'm 23 years old and am in my final year doing Bachelor of Business Administration(HONS) Marketing Management. In my opinion, to be successful in business and marketing, I personally think that there are a few things that are crucial to achieve this goal. First would be passion and determination, without these two things, we would give up easily without even trying our best in everything. Secondly, customer service is essential. We need to know our target market well, it is compulsory for us to know their needs and wants so that we can gain competitive advantage. I'm always encouraging myself to think in a positive way, to use positive perspectives to see everything which happened in my life and I'm a person who has her own dreams.